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In order to be successful using forums to do viral marketing there are some things that are required.
Do Your Homework: Prior to joining any forum, you must do some research.
1. Join relevant forums that are in some way related to the promotion’s primary sales market. For example, for someone involved with a health related product, many types of forums could apply….everything from holistic medicine to stay-at-home moms.
If you are a freelancer, then our freelance forum is a good place to start! Join and help make our freelance community grow!
2. Choose forums that allow signature tags. If it’s possible read the rules before joining and pay attention to them. Your time is important, too. It is better to find out that a forum doesn’t allow posts with sig tags before you go to the time and trouble of joining.
Our freelance forum allows members to use signature tags. Have you joined yet?
After You Have Joined:
OK…you have chosen two or three forums that meet your requirements…now what?
1. Keep your sig tag short and update it regularly. The ideal thing is to limit yourself to one link, preferably to your main website. Don’t make your signature area too crowded! Keep it simple and to the point!
2. Never create posts that are nothing more than an advertisement. This is a VERY IMPORTANT rule you need to take a note of. This all but a universal rule and only displays the marketers lack of experience if he does so. It makes you look very unprofessional and disrespectful if you only join to SPAM. At best this kind of post will be deleted by the monitors….at worst, it is grounds for being banned. You want others to value your business, don’t you? Spamming doesn’t create a good picture about your business.
3. Work the room. Be an active member on the forum. Plan to spend at least an hour each day there and take the time to get to know the users. Take the time to introduce yourself with intelligent questions depending upon the forum’s topic.
As a marketer becomes a regular member, they will hopefully develop a good reputation and without saying a word about their promotion, those who are interested in their product will approach them.
Good luck as you use forums PROPERLY for marketing purposes!
If you haven’t already, join our freelance forum today!
See you there…
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